Friday, 21 February 2014
Posted at 02/21/2014
MANILA - "Huwag Ka Lang Mawawala," the 2013 drama series starring Judy Ann Santos, is set to air in three international territories, producer ABS-CBN announced Friday.
The Primetime Bida series, which concluded its local run last August 23, was among the ABS-CBN programs showcased at the recent Asian Television Forum in Marina Bay Sands, Singapore.
Titled "Against All Odds" for its international audience, the soap has been sold for airing in Malaysia, Cambodia, and Vietnam.
Starring Santos as battered wife Anessa Panaligan, "Huwag Ka Lang Mawawala" was billed as an advocacy series for women's rights, as it centered on the character's journey from being a submissive partner to a powerful woman bent on revenge and reclaiming her son.
It also starred KC Concepcion, Sam Milby, Tirso Cruz III, Coney Reyes, John Estrada, Joseph Marco, Empress Schuck, and Mylene Dizon.
The series was under the direction of Malu Sevilla, Jerry Sineneng, and Tots Mariscal.
"Huwag Ka Lang Mawawala" ended its three-month run with its highest-ever rating of 32.5% across the country, according to Kantar Media, as measured using a panel size of 2,609 urban and rural homes.
"We are very glad to end 2013 with strong international sales of our drama content," ABS-CBN Head International Distribution Leng Raymundo said in a statement....
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